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Unit 1: Overview of Entrepreneurship

Entrepreneurship The concept entrepreneurship is derived from the French concept “entreprendre” which literarily is equivalent to the English concept “to undertake”. From the business point of view, to undertake simply means to start a business. Entrepreneurs develop new goods or processes that the market demands and are not currently being supplied. Entrepreneurship is a force […]

Unit 3: Overview of Supply Chain Management

Topic Covered in Syllabus: Definition of supply chain management Functions and objectives of a supply chain Decision phases of supply chain Process view of a supply chain: cycle view and push/pull view The importance of a supply chain flows Pitfalls and opportunities in a supply chain Case studies presentations Dell Computer: Direct Marketing 7-Eleven: A […]

Chapter 1: Introduction

Very Short Questions Answers Define business economics. Business economics is defined as the branch of economics which deals with application of economic principles and methods for business and managerial decision making of firms. Write any five characteristics of business economics. The features of business economics are as follows: i. Business economics is micro economics. ii. […]